American Journal of Management Science and Engineering

Volume 5, Issue 1, January 2020

  • New Open Digital Marketplaces: Giving Buy, Sell and Trust Control Back to Users

    Vrinda Almadi, Anmol Saxena, Sarvjeet Herald

    Issue: Volume 5, Issue 1, January 2020
    Pages: 1-9
    Received: 29 December 2019
    Accepted: 7 January 2020
    Published: 23 January 2020
    Abstract: Companies such as Amazon, Flipkart, Zomato, Oyo and Uber which we refer to as Digital Marketplaces are globally emerging across different business sectors. These marketplaces connect buyers and sellers and the marketplace owners act as central trustworthy authority to provide trade assurances. However, such a trust model could be problematic. Witho... Show More
  • Effectiveness of Trust Repair Strategies in the Crisis of Corporate Internet Public Opinion

    Li Zhang, Ning Zhang

    Issue: Volume 5, Issue 1, January 2020
    Pages: 10-18
    Received: 16 February 2020
    Accepted: 28 February 2020
    Published: 6 March 2020
    Abstract: In the Internet environment, the network public opinion of corporate quality defects will cause enterprises to fall into the crisis of consumer trust. Enterprises often choose to issue announcements to deal with public opinion. Can an announcement release effectively restore trust? Are there differences in the effectiveness of different strategies ... Show More